Artist Journey
From idea to stage.
Step 01: Create
Artist GPS strategy session, songwriting and sound development. We define direction, budget, timeline and rights before anyone hits record.
Step 02: Capture
Recording, production, mixing and mastering — plus photo and video, including RED camera shoots where the project calls for it.
Step 03: Package
Rights education, ISRC codes, metadata, splits, artwork and distribution setup so your release is ready to submit.
Step 04: Promote
Social marketing, street teams, LED trucks, print and radio promotion campaigns, scoped to your release.
Step 05: Rehearse
Performance coaching and rehearsal time — including SoloTech rehearsal access, subject to agreement and availability.
Step 06: Perform
Showcase opportunities like Press Play On ’Em, with sound, stage, lighting and LED wall production.
Step 07: Tour
Routing, production crews and touring support for artists who are ready for the road.
Step 08: Scale
Merch, brand and investor partnerships to grow the business around the music. No guaranteed outcomes — just a real plan.
Before production starts, we discuss songwriting splits, master ownership and usage rights, and put agreements in writing. Every journey is different; timelines are estimates.
Ready to press play?
Tell us where you are. We’ll map out what it takes to get your song finished, sounding right, and ready to share.